The Strategic Public Management

Introduction

Managers in the public sector face growing pressures from increasing demands, conflicting priorities, and limited resources. Government ministers and ordinary citizens demand ever higher quality of service delivery but budgets remain constrained. Public sector managers have to do more with the same or fewer resources. At the same time, they face increased scrutiny from parliamentarians, citizens, civil society, and journalists. 

Public managers need to develop a wide range of skills aside from their technical expertise including financial management, developing teams and personal interaction, and communicating with a wide range of stakeholders. 


Course Objectives

  • Global trends and developments in public sector management
  • How to ensure high ethical standards are maintained
  • How to develop high-performing teams
  • Effective strategies and tools for managing budgets and addressing priorities
  • How to manage change
  • How to manage crises
  • Effective communication skills


Target Audience

  • Civil Servants
  • Regulatory Officials
  • Officials from public bodies and committees
  • State-owned Company Executives
  • Parliamentarians
  • Officials from government agencies


Course Outline

Day 1: Introduction to Public Sector Management

  • The Role of the Public Sector Manager
  • Ethics, Values and Standards
  • Human Rights
  • Transparency and Accountability
  • Global Trends and Developments
  • Challenges Facing the Public Sector Today


Day 2: Managing People and Building Teams

  • Organizational Culture
  • Building High-Performing Teams
  • Recruitment and Retention
  • Performance Management
  • Feedback and Appraisal


Day 3: Managing Budgets and Conflicting Priorities

  • Setting Priorities
  • Managing Competing Priorities
  • Setting Budgets
  • Managing with a Limited Budget
  • Optimizing Resources
  • Finding Synergies


Day 4: Managing Change and Crises

  • Anticipating Change
  • Using Scenarios
  • Planning for a Crisis
  • Roles and Responsibilities
  • First Response
  • Managing the Crisis
  • Crisis Communication
  • Managing the Aftermath


Day 5: Effective Communications

  • Marketing Yourself
  • Communication Strategies
  • Internal Communications
  • External Communications: Press, Social Media and More
  • Public Consultation