This course focuses on the core elements of a digital marketing strategy and how to align business goals with data-driven decision-making. Participants will explore methods to evaluate their current marketing funnel, enhance brand visibility through performance marketing, and build robust content marketing strategy plans. Through real-world examples, they will learn to apply digital marketing tools and analyze marketing KPIs to track progress and optimize performance. The course equips learners to evaluate, design, and implement comprehensive strategies that drive measurable results across digital channels.
Focus this course on the application and planning of a comprehensive digital marketing strategy.
This course focuses on the structured design, execution, and management of online marketing plans that deliver real-world outcomes. It introduces participants to the foundations of SEO and SEM, explores social media strategy, and emphasizes the alignment of digital activities with core business goals. With a practical approach, learners will apply customer journey mapping techniques and campaign planning tools to craft effective and adaptive strategies.
This course focuses on the mastery of digital marketing strategic planning.
Focus this course on professionals involved in digital marketing strategy development.
Targeted Groups:
This course focuses on developing and implementing winning digital marketing strategies.
This course focuses on empowering professionals to craft, execute, and refine high-impact digital marketing strategies. By leveraging tools like customer journey mapping, aligning with marketing goals and objectives, and using campaign planning techniques, participants will be equipped to transform business visions into actionable and measurable outcomes. They will emerge ready to lead with insight, adapt with agility, and drive success across digital platforms.
Mid to senior-level managers, aspiring leaders, and professionals involved in change management.
Enhanced leadership skills, effective change management techniques, and a professional certification.
Yes, all participants will receive a certificate upon successful completion of the course.
The course is available in English and Arabic.
Yes, you can attend in-person in one of the cities, online, or in-house at your company.